Gone are the days when using videos on websites or blogs were regarded as a waste of bandwidth. Now that the internet is much faster – videos are practically everywhere, and if you’re running a website or blog you should definitely be seriously considering using them to help you to generate traffic.
Before you jump straight in though, it may be a good idea to acquaint yourself with the basics of using videos to generate traffic.
“How Can Videos Generate Traffic?”
Videos are great at pulling in traffic because they tend to be able to do so through multiple different channels:
- Direct traffic to your blog or website due to interest in your video
- Traffic from YouTube or Facebook or other video-sharing and distribution platforms where you may have uploaded your video
- Traffic from your video being shared on social media
Each of these three channels represents a huge opportunity for additional traffic – which is what makes videos so important and is a big part of the reason why most blogs and websites use them.
No video is going to magically conjure up traffic for no reason however, and at the end of the day the amount of traffic a video is able to generate will be based on its appeal.
Movavi Screen Capture Studio vs. Camtasia Studio
In terms of screen recording and video editing software, the two names that constantly stand out are the Movavi Screen Capture Studio and Camtasia Studio. If you’re not sure which to use it would be a good idea to compare them directly.
On the whole you’ll find that both software are similar in terms of the features that they offer and include desktop recording tools as well as video editing features. However the Movavi Screen Capture Studio distinguishes itself due to its intuitive user interface that is much more user-friendly and has a less punishing learning curve.
Suffice to say, you’ll be able to pick up and use the Movavi Screen Capture Studio much faster – even if you have no prior experience or technical knowledge. That in itself will help you to create professional-looking videos to generate traffic for your blog or website as you’ll be able to make full use of the features in the software.
Remember: Sometimes being different is a good thing – particularly when it comes to videos. If you’re able to offer people something unique that is useful at the same time, it may do extremely well and help you to generate much more traffic than you anticipated.